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The Art of Persuasive Communication

Richard Storey




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 | #3845199 in Books |  1997-08 | Ingredients: Example Ingredients | Original language:English | PDF # 1 |  9.00 x6.00 x1.25l, | File type: PDF | 226 pages

||5 of 5 people found the following review helpful.| One of the few good books on this subject|By Harold McFarland|There are really only a handful of good books on persuasion on the market. This book is one of them. The author is well experienced in this area after giving programs on communications to Microsoft, Motorola and other large companies.
The author does a good job of analyzing the basic factors involved in how ot

Revealing the secrets of successful persuaders, this text sets out the principles governing the influencing process and looks at the range of situations in which they can be applied. Identifying four main personality types, the author shows which communication styles work best for each. With examples, exercises and checklists, and separate chapters on writing, telephoning and presentation, the book provides a comprehensive guide to persuading people to do what you want t...

You easily download any file type for your device.The Art of Persuasive Communication   |  Richard Storey. I was recommended this book by a dear friend of mine.

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