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Power Play: Sport, the media and popular culture

Raymond Boyle, Richard Haynes




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 | #5088924 in Books |  Longman |  2000-03-17 | Original language:English | PDF # 1 |  8.40 x.70 x6.10l, | Binding: Textbook Binding | 256 pages

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Examines the link between three key obsessions of the 20th century, the media, sport and popular culture as the author explores a wide range of sports, as well as, other important side issues including nationalism, gender, race political economy and consumption. Topics covered include; the history of media in sport; television, sport and sponsorship; why sport matters to television; sports pages, journals & literature; fans and the audience; and sport in t...

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